There are a number of ways in which sponsoring Gary could be good for your business. Because of his glittering amateur career and now of course his very impressive start to the paid ranks Gary is one of the most well known golfers in the UK. Because of this he has great market value and is already an ambassador for many companies including golf manufacturers, supermarket chains, Financial Institutions, golf resorts and amateur golf tournaments. As 75% of amateur golfers are over the age of 50 it makes a great deal of sense for companies to use Gary as a marketing tool as golfers in this age group are more likely to watch senior tour golf rather than the main tour as they can relate to the golf being played more. Players on the senior tour are not hitting the ball 300+ yards like on the main tour they hit drives in excess of 240 yards which is much easier to relate to as an amateur golfer.
Gary is able to promote companies and individual products by having logo's placed on his clothing, headwear, golf bag, car and website. Also by attending product launches and by attending company golf days where Gary will give golf instruction in the form of a golf clinic followed by a playing lesson where he would spend some time with each group on the course. Depending on the level of sponsorship you or your company are interested in you may like to take clients along to watch European Senior tour events live. Complimentary passes would be made available for you and your clients and you would get the opportunity to meet Gary and discuss the days play.
Gary is also a very accomplished after dinner speaker. A number of companies and golf clubs have called on his services either to host an entire event or simply to talk for 45mins about his various golfing experiences which include beating Tiger Woods in the Walker Cup and playing in the US Masters with the legendary Arnold Palmer. Gary is very intelligent and articulate which sets him apart from a lot of other golfing speakers and of course he has had a glittering career which means he has a great deal of interesting material that people love to hear.
To contact Gary, or for more information on his activities and availability, please contact the Champions (UK) plc team by calling 08453 31 30 31 in the UK or +44 1509 852 927 from an international location.
Alternatively, get in touch online by following the link below.